Omni –Channel Commerce in today’s world: Are you ready?
Today’s customers expect more from their retailer — better service, more options, lowest possible price, irrespective of the channel – mobile, PC, store front, kiosk, call center – they choose to interact. With virtually unlimited information and tools to comparison shop based on features, price or any other aspect the modern day customer is truly empowered. Not quite satisfied the customer wants to be delighted in every interaction at every moment with the right amount of personalization thrown in. Omni-Channel may be a buzzword but the reality is that expectations on retailers have never been this high and in tomorrow’s world it is only going to go even higher. A holistic approach is required for catering effectively to this more-knowledgable and more-demanding customer not just for today but what for tomorrow as well.
Top retailers of the world are meeting the demands of their customers for seamless interactions across channels – web, mobile, store and more using market leading products from IBM. Perfaware’s expertise in IBM® Commerce powered solutions and experience in delivering fulfillment solutions that brings together the core feature sets of WebSphere Commerce (WCS) and Sterling OMS can help you rise above the competition by bringing those cutting edge innovations to you. These capabilities can be configured to meet the needs of a basic B2C ecommerce operation as well as the most complex multi-store B2B and B2C ecommerce solutions. A well designed and implemented Omni-Channel solution should be able to let you –